What Google Ads for car detailing does for a detailer
Interior details, paint correction and ceramic coating are different jobs at different prices, each with its own ads and page.
- A "ceramic coating" search sees a coating ad and lands on a coating page.
- Mobile work and shop jobs can be two campaigns, each with its own area on the map.
- Searches that turned into bookings become exact-match keywords.
- Two ads run side by side, and the weaker one is replaced once the numbers are in.
- Its suggestions wait for your OK, and each one has an Undo.
Searches from people who'll do it themselves
- "car detailing kit" and "detailing supplies": shopping for products. Blocked from day one.
- "how to clay bar a car" and "DIY ceramic coating": a Sunday in the driveway.
- "car detailing course": students.
- "detailing jobs": after work, not a detail.
- "pressure washer for sale": buying gear.
Mobile details, shop jobs and ceramic coatings
A good detailing lead has a car they care about and a reason to act: selling next week, a new car to protect, the family SUV after a beach vacation. For a mobile detailer the area matters most, because a booking 40 minutes past your last job eats the morning. Coatings and correction are the bigger tickets and earn a budget of their own.
Some call the trade "auto detailing"; name your services that way and Google Ads for car detailing writes the ads in those words.
The swirl marks, then the shine
A "paint correction" search lands on a paint correction page with your number and a form, and every call and form is counted. Before-and-after photos show as a slider: the swirled hood, then the gloss. Shops that fix cars rather than shine them use Google Ads for mechanics, and towing companies run the same daily check.
What it costs
One price: US$299 a month. Book a call with Daniel to start. Landing pages, split tests and call tracking are included. Clicks are paid to Google, separately. That's Google Ads for car detailing with no contract: cancel with one click, and everything it built stays in your Google Ads.