Terms of service
Local Service Ads AI is operated by Daniel Dimsey, trading as Service Ads For You (ABN 39 637 887 285), Australia. Contact: hello@localserviceads.ai. Last updated 12 September 2026.
These terms are a contract between you and Daniel Dimsey, trading as Service Ads For You ("we", "us") for the use of Local Service Ads AI. Plain English is used on purpose; where a heading and a paragraph disagree, the paragraph wins. Nothing in these terms takes away rights you have under the Australian Consumer Law or any other law that cannot be excluded.
1. What the service is
Local Service Ads AI is software that reviews Google Ads accounts you link to it and makes changes to them according to settings you control: negative keywords, keywords, ad split tests, bidding strategies, campaign settings and conversion actions. It can also write and host landing pages for your business and point your ads at them. Every change it makes is recorded in a change log you can see, and can be reversed.
Local Service Ads AI is not affiliated with, endorsed by or sponsored by Google. Google Ads is a trademark of Google LLC. Your Google Ads spend is billed by Google to you directly and is separate from our fees.
2. Who can use it
The service is for businesses. You must be at least 18 and have authority over any Google Ads account you link. If you use it for a company or a client, you confirm you are allowed to bind them to these terms.
3. Your account and your Google Ads
Access to your Google Ads happens through a manager-account link that you accept inside your own Google Ads. We never ask for or receive your Google password. You can remove the link at any time from Google Ads (Admin → Access and security → Managers), and we will stop using your account within 3 business days of you asking us to. Keep your Local Service Ads AI password private; you are responsible for activity under your login until you tell us it has been compromised.
4. Trial, subscription, renewal and cancellation
Trial. Where a trial is offered, you pay US$1 today for 7 days of the service. The US$1 is a one-off charge.
Renewal. Unless you cancel before the trial ends, on day 8 your subscription starts at the monthly price shown at signup (currently US$299 / month per ad account for Starter, US$599 / month per ad account for Growth) and is charged to your card each month in advance until you cancel. We email you before the trial converts and before each price change.
Cancelling. Cancel any time from Billing in your dashboard (one click, no phone call) or by emailing us. Cancellation takes effect at the end of the period you have paid for; you keep access until then. See the refund policy for when money is returned.
Price changes. We can change subscription prices with at least 30 days' notice by email. If you do not agree, you can cancel before the new price starts and it will never be charged to you.
Per-account billing. Each linked Google Ads account is its own subscription. Agency plans are billed per active account at the tiered rate shown at signup; the amount changes automatically as you add or pause accounts.
5. Landing pages
Landing pages are written by software from information you give us and hosted by us. Some plans include a number of pages; beyond that, each page costs US$49 and is charged to your card only when you approve it after previewing it. If a page cannot be published, the charge is refunded automatically.
You are responsible for what a page says about your business: business details, licences, offers, reviews, photos and claims. You must hold the rights to any photos or logos you upload, and any reviews you supply must be genuine and from real customers. Pages may be split tested (two versions shown to different visitors, one difference at a time). Pages stay live while your subscription is active; you can switch a page off at any time and your previous ad URLs are restored. Enquiries submitted on a page are sent to you and stored so you can see them in your dashboard; you are responsible for handling them lawfully (see section 8).
6. Domains
You may connect a domain you own by adding a DNS record; you remain responsible for that domain. Where we register a domain for you, it is registered for one year in the registrant details of Daniel Dimsey, trading as Service Ads For You, held for your use while you are a customer, and transferred to you on request (registrar transfer rules and any registrar fees apply). Registrations cannot be undone once the registrar has completed them, so domain fees are refundable only if the registration fails. Registrations last one year; we will contact you before the expiry date about renewing, and nothing is charged for a renewal unless you agree to it.
7. Agency accounts
Agency plans allow one login to manage several Google Ads accounts. You must have authority over every account you add and written permission from each client for us to access their account data. You may resell or rebrand the service to your own clients; you remain responsible to them for it and for any promises you make about it.
8. Leads, personal information and privacy
Our privacy policy explains what we collect and why. When people submit an enquiry on a landing page we host for you, we collect that information on your behalf and pass it to you; you are the business they are contacting. You must handle those enquiries in line with the Privacy Act, the Spam Act and the Do Not Call rules, and only contact people about what they asked for unless they agree to more.
9. Acceptable use
Do not use the service for anything unlawful or anything that breaks Google Ads policies; do not upload content you do not have rights to, or content that is misleading, defamatory or harmful; do not try to access other customers' data or interfere with the service. We can suspend an account that puts our Google Ads access or other customers at risk, and will tell you why.
10. What you own and what we own
You own the information and images you give us, and you give us a licence to use them to provide the service (host pages, generate copy, run ads). Text and pages generated for your business are yours to use, during and after your subscription. The software, templates and designs are ours; you may not copy or resell them except as allowed for agency plans.
11. No guarantee of results
Advertising outcomes depend on many things outside our control (your market, your budget, Google's auction, your website, how quickly you answer the phone). We do not guarantee any particular number of leads, cost per lead or return on ad spend. Examples on our website are illustrations, not promises.
12. Consumer guarantees and liability
Our services come with guarantees that cannot be excluded under the Australian Consumer Law. If we fail to meet one, you are entitled to the remedies the law provides. Where the law allows us to limit our liability for services that are not of a kind ordinarily acquired for personal, domestic or household use, our liability is limited to supplying the service again or paying the cost of having it supplied again.
Beyond that, and to the extent the law permits: our total liability for any claim relating to the service is limited to the fees you paid us in the 3 months before the claim; neither of us is liable to the other for indirect or consequential loss; and we are not responsible for Google Ads spend, which you control through your budget settings. Nothing in this section limits liability for fraud or for anything that the law does not allow to be limited.
If someone brings a claim against us because of content you supplied (for example a photo you did not have rights to, or a claim on your page that was untrue), you agree to cover our reasonable costs of dealing with that claim.
13. Ending the service
You can leave at any time (section 4). We can end or suspend the service if you break these terms, do not pay, or if Google withdraws the access we need to operate; we will give you notice where we reasonably can. When the service ends we stop making changes; changes already made stay in your Google Ads account unless you reverse them, and your data is deleted as described in the privacy policy.
14. Affiliate program
Anyone can refer customers using a personal link. Affiliates earn 40% of payments actually received from customers they referred, for as long as those customers keep paying, calculated on the amount actually paid (refunded payments do not count) and paid monthly to the payout details on the affiliate dashboard. Referral is tracked with a 90-day cookie; the referring affiliate is the one whose link was clicked most recently before signup.
Affiliates must clearly disclose that they earn a commission wherever they promote Local Service Ads AI (for example "I earn a commission if you sign up"), must not send spam, run ads on our brand name, make claims about results, or pose as us. We can withhold or reverse commissions for refunded, disputed or fraudulent payments and end an affiliate's participation for breaking these rules. Affiliates are independent contractors responsible for their own tax.
15. Changes to these terms
We may update these terms. For changes that reduce your rights or increase your obligations we will email you at least 14 days before they take effect; if you do not agree you can cancel before then. Minor changes (typos, clarifications, new features) may take effect when published, with the date at the top of this page.
16. Disputes and governing law
If something goes wrong, email us first and we will try to sort it out within 10 business days. These terms are governed by the laws of New South Wales, Australia, and the courts there. Nothing stops you from making a complaint to the ACCC, NSW Fair Trading, the OAIC or your local consumer protection body.