What the software does every morning
It gets into your account at dawn and checks everything an agency would if it had the time. Each change waits for one tap from you, or runs by itself if you switch that on.
- Reads every search someone typed before they clicked your ad yesterday, and flags the ones that wasted money: job seekers typing "builder jobs", DIYers looking for "how to build a deck", students after "construction courses".
- Turns the searches that brought a real inquiry into exact-match keywords, so you win them again tomorrow at a lower cost.
- Runs two ads against each other in every ad group, keeps the winner, writes a new challenger and repeats.
- Watches your landing pages every hour to catch one that stopped opening, and emails you the moment your ads stop showing.
Every change is logged with the reason and an Undo button.
The searches that waste a builder's budget
People typing "builder" into Google aren't all looking to hire one. Google will show your ad to any of them, and you pay the same per click. This google ads ai software for builders spots these every morning:
- "builder jobs" and "construction jobs near me": someone after work, not a builder.
- "how to build a deck" and "diy home extension": someone on the way to the hardware store.
- "carpentry apprenticeship" and "building course": students and career changers.
- Work you don't do: type "high-rise" or "industrial" once and those searches never see your ad again.
One tap in the morning email blocks them.
A landing page for every building job
Someone searching "home extension builders" should land on a page about home extensions, with your number, your past extension projects and a quote form. Not your home page. The software builds one page for each job type you name (home extensions, new builds, renovations, granny flats, decks, commercial fit-outs), then runs two versions of each and keeps whichever one gets more inquiries.
Full auto or ask first
The default is ask first: one tap in the morning email or the app. Switch on "optimise everything for me" and it blocks wasted searches, adds winning keywords and tunes bids by itself. Either way, it never touches your budget without asking.
What it costs
One price: US$299 a month. Book a call with Daniel to start. Landing pages, split tests and conversion tracking are included. Ad spend goes to Google separately. No contract: cancel with one click.